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It's in the Bag

Hospital Gifts That
Encourage Breastfeeding

By Teri Brown

Pages:  1  2  3  

Timmons says their local hospital and the majority of physicians and nurses have been very supportive of the idea. "Their support is phenomenal," she says. "Just looking back five to 10 years ago, I have seen a positive change in the medical community embracing the research on the benefits of breastfeeding and am thrilled with the support that breastfeeding moms now receive. We still have a long way to go in the United States to make breastfeeding the norm, but progress is being made and projects such as this help in that process."

What's in the Bag?
Just what will the bags include? Jessica Flores, a WIC breastfeeding peer helpr and mother of three from West Lafayette, Ohio, says that is still to be determined. It depends on what they can get different companies to donate. "I thought a variety of breastfeeding products would help new moms find resources without having to test every product on the market," she says. "A sampler of breastfeeding products to soothe, comfort and reassure."

Flores says that Motherwear has been more than helpful with ideas, suggestions and support materials. Lansinoh, a company that makes lanoline creams and other products, has graciously donated samples. Nadine Sling

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