Medical errors are always disturbing, but perhaps the most heartbreaking are those that occur in the delivery room. While the majority of physicians and nurses practice quality medicine and do their jobs admirably, they are also human. Because of the environment, delivery rooms can become disorganized and stressful, and an overworked staff is often required to deal with emergencies and multitask in less than optimum conditions.

"It is in those critical moments they may fail to correctly realize the entire clinical picture, and become 'blinded' to factors essential to providing the appropriate care," says Dr. Eyal Ephrat, an obstetrician and CEO of E&C Medical Intelligence. "This is when most errors occur and when it's most critical to prevent them."

Dr. Ephrat designed a real-time intelligent system that accurately understands the clinical situation like a physician and a nurse would, but never becomes overworked or distressed, and is always excellent at multitasking.

According to Dr. Ephrat, the Intelligent Patient Record for Obstetrics (IPROB) is a valuable tool to ensure that errors are immediately identified and reversed before they could potentially cause damage to a mother or her baby.

IPROB functions as a complete intelligent obstetrics chart for physicians and nurses – paper charts are eliminated and all records are maintained on a computer. In addition to being an electronic medical record, IPROB contains a knowledgebase of more than 6,500 best practice guidelines and rules in obstetrics and nearly 200,000 clinical data fields.

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