Little did Robert Moll know that when he marked the birth of his first child with the gift of a Cartier watch and the birth of his second with a Tiffany diamond band that he was part of a growing trend. Fathers far and wide are discovering the "push present": An extra little thank you to moms upon the delivery of their children, usually in the form of a shiny bauble.

"I hadn't heard of the term 'push presents' and didn't realize it was a trend or that some women even expect them," says Moll, a dad from Bloomfield Hills, Mich. "For me, it just seemed like the appropriate thing to do. Both gifts were surprises; there were no hints or expectations on my wife Jenn's part."

But a thoughtful awareness and the gift of jewelry on important occasions are a part of Moll's family history. "My mother once told me that my birthday was a special day for both of us, not just for me," he says. "There's a bond that exists between a mother and her children, and this was a way for me to be part of that bond between my wife and our children – aside from being her husband and their father."

And there's more to the history, according to Moll. "During our wedding ceremony, at the point when I slid Jenn's wedding band onto her finger, my father-in-law took Jenn's mother's hand and slid a ring he had custom-made for the occasion onto her finger," he says. 

Content on this site is not a substitute for professional medical or healthcare advice, diagnosis or treatment, and may not be used for such purposes. Always seek the advice of your physician or other qualified health provider with any questions you may have regarding a medical question or condition. Reliance on information presented on this site is at your own risk. This site contains the opinions and views of other users. Given the interactive nature of this site, we cannot endorse, guarantee, or be responsible for the accuracy, efficacy, or veracity of any content generated by our users.